Monday, April 28, 2008

Trashcessorizing: Dear Steve Ells

Stevie!

You're the guy who runs Chipotle, the "healthy Mexican" McDonald's spin-off that espouses "fast food with integrity". I'm writing to tell you that your San Francisco location on New Montgomery was the only restaurant all week to refuse my tupperware. The manager told me it was because of health codes, but when I pointed out that Peets and Starbucks offer a 10% discount for using your own mug, he got all sweaty and muttered something about how your "suppliers have to approve all containers". Can you decode that sentence for me? I don't have an MBA or anything, but it sounds to me like you learned how to do business from your wicked Uncle Scrooge. I suppose I should have expected as much.

I stick my tongue out at you, Sir. And from now on, I'll be taking my sweet tupperware elsewhere.

3 comments:

Kate said...

not cool!

dave said...

I reject the premise. Why were you at Chipotle in the first place?

natalie said...

It's a fair question you ask, Dave, and one I'll attempt to answer as honestly as possible:

-People in the office were eating it, and it smelled good.
-I wanted to believe their healthy/conscientious/integrity bullshit.
-I am weak: I was hungry and it was close by.

By all accounts, I brought this shit upon myself. But I felt it was important to make the point that Chipotle is indeed part of the evil empire, lest other kind-hearted souls get lulled into a false sense of burrito bol security.